Shrishti Kumawat

| Digital Marketer |
| Content Curator |
| Freelancer |

Hello Everyone

A Digital Marketer with a Master’s degree in Digital Marketing and hands-on experience in managing results-driven campaigns. I completed my MA in Digital Marketing from the University of Portsmouth, where I specialized in blending data with creativity to elevate brand engagement across digital platforms.

My work is grounded in understanding consumer behavior, backed by real-world experience with businesses like Anshu Makeup Studio, Soton Fried ChickenFinnova Capital, and academic consultancy for Physio-Logical and Other World Escapes Ltd. From SEO and PPC to social strategy and analytics, I thrive on crafting campaigns that convert.

           contact@shrishtikumawat.com

MY PROJECTS
SOTON FRIED CHICKEN
MY PROJECTS
Anshu Makeup studio

Successful Reels and Brand Moodboard

Truly Nuts! A Brand Identity Case Study

Hello! I created this mood board as a personal case study, exploring how a brand’s personality can be translated into a compelling visual story.

I took inspiration from the real “Truly Nuts!” company and centered my concept on three core values: Authentic, Energetic, and Playful.

This page showcases how I transformed those ideas into a visual guide, complete with a natural color palette, intentional typography, and a curation of imagery that captures the brand’s spirit. It’s a snapshot of my creative process and my passion for building brands from the ground up.

Reel: A Targeted Approach to Audience Growth

The Challenge: To create an Instagram Reel that not only gets views but also converts viewers into followers for the brand.

The Strategy: The success of this Reel was a direct result of a targeted audience strategy. Instead of creating generic content, I focused on identifying the client’s ideal demographic—their interests, behaviors, and the type of content they actively share.

Also, I treated this Reel as a short story designed to resonate deeply with the client’s audience. By identifying a specific emotional need and a relevant, trending narrative, I crafted a piece of content that was not just watched, but felt. The entire creative process—from the selection of the audio to the sequencing of the visuals—was a deliberate act of storytelling.

The Execution: By selecting a trending audio and a visual style that resonated specifically with this audience, the content was designed to feel relevant and authentic to them.

The Outcome: This strategic focus led to exceptional performance metrics. The Reel’s content was tailored to a specific audience, which encouraged high rates of shares and saves. This in turn boosted its visibility on the explore page, leading to a high number of views and, most importantly, a significant increase in follows directly from the Reel.

Services

"Everything You Need to Get Your Business Online — Done for You."

Web Developement

I offer tailored web development services that go beyond aesthetics. I blend user-centric design with functionality to build responsive, SEO-optimized websites that support your business goals.

Social Media Management

Build your brand. Engage your audience. Grow your business. Social Media Management is more than just posting content — it’s about creating a strategic online presence that drives engagement, builds trust, and generates results.

Analytics, Tracking & Strategy

Make smarter marketing decisions with data-driven insights. Effective marketing isn’t just about creativity — it’s about knowing what works. My analytics and tracking services help you understand your audience, optimize your campaigns, and align every effort with your business goals.

Contact

“Have a project in mind or just want to say hi? Drop me a message!”

Shrishti did an outstanding job! She developed a highly professional website for me and also created high-quality content for my social media platforms. I would definitely recommend her for all my future projects. Thank you!

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